posterly

Social Media Scheduling Blog

Tactics and research on AI-powered social media: scheduling, captions, algorithms, and platform-specific playbooks.

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How to Use posterly with ChatGPT: Custom MCP to First Approved Schedule
AI Agents

How to Use posterly with ChatGPT: Custom MCP to First Approved Schedule

Turn on ChatGPT Developer Mode, add posterly as a custom MCP app, run agent-led signup in the browser, then validate a draft before anything is scheduled. Writes need Business, Enterprise, or Edu.

·6 min read
How to Use posterly with Claude: Custom Connector to First Approved Schedule
AI Agents

How to Use posterly with Claude: Custom Connector to First Approved Schedule

Add posterly as a custom Claude connector (Free plans get one slot), pay in the browser, then validate a draft before anything is scheduled. claude.ai uses a drop page for laptop files.

·5 min read
How to Use posterly with Cursor: MCP in the IDE to First Approved Schedule
AI Agents

How to Use posterly with Cursor: MCP in the IDE to First Approved Schedule

Add posterly to Cursor with local stdio or hosted HTTP for Cloud Agents, then validate a draft before anything is scheduled. Desktop can PUT laptop files. Cloud Agents use a drop page or signed upload.

·4 min read
How to Use posterly with Hermes: YAML MCP to First Approved Schedule
AI Agents

How to Use posterly with Hermes: YAML MCP to First Approved Schedule

Add posterly under mcp_servers in ~/.hermes/config.yaml, run /reload-mcp, then validate a draft before anything is scheduled. Hermes can use local stdio or hosted HTTP.

·3 min read
How to Use posterly with OpenClaw: Skill in WhatsApp to First Approved Schedule
AI Agents

How to Use posterly with OpenClaw: Skill in WhatsApp to First Approved Schedule

Install the posterly skill, set POSTERLY_API_KEY once, then message OpenClaw from WhatsApp, Telegram, Slack, or Discord. Validate a draft before anything is scheduled.

·3 min read
How to Use posterly with Poke: Text Your Agent to the First Approved Schedule
AI Agents

How to Use posterly with Poke: Text Your Agent to the First Approved Schedule

Paste posterly's hosted MCP URL into Poke, pay in the browser, then text Poke to validate a draft before anything is scheduled. Poke has no local file_path.

·4 min read
Solving the 4MB MCP Limit: Why Most Agents Cannot Take Your Video
AI Agents

Solving the 4MB MCP Limit: Why Most Agents Cannot Take Your Video

Hosted MCP JSON on Vercel caps request bodies at about 4MB. Most social MCP servers stop at base64. posterly bypasses it with signed upload, stdio file_path, and create_media_drop.

·4 min read
How to Use posterly with Grok Bot: Marketplace Bot to First Approved Schedule
AI Agents

How to Use posterly with Grok Bot: Marketplace Bot to First Approved Schedule

Add the live Posterly Social Marketplace bot, let it run agent-led signup, attach remote MCP, connect Instagram or LinkedIn in your browser, then validate a draft before anything is scheduled.

·10 min read
What's New on posterly: August 2026
Product Updates

What's New on posterly: August 2026

Everything we shipped in August 2026: Story Remix, Grok Imagine, customer connect invites, a unified AI credit wallet, and more.

·6 min read
Google Business Profile Management With posterly
Google Business Profile

Google Business Profile Management With posterly

How posterly handles Google reviews, review requests, profile audits, photos and posts, and why it pays off for local businesses, agencies and creators.

·19 min read
What's New on posterly: July 2026
Product Updates

What's New on posterly: July 2026

Everything we shipped in July 2026: Google Business post review tracking, Threads analytics are live, Google Business location picker, and more.

·4 min read
Social Media MCP Server for Smithery: Setup Guide
AI Agents

Social Media MCP Server for Smithery: Setup Guide

Connect Smithery to posterly's social media MCP server, authorize your account safely, and schedule posts from an MCP-compatible AI agent.

·9 min read
What's New on posterly: June 2026
Product Updates

What's New on posterly: June 2026

Everything we shipped in June 2026: Telegram assistant for briefs and alerts, Publishing email preferences, Google Business, rebuilt for local growth, and more.

·5 min read
Monetization

How to Earn Recurring Income with the posterly Affiliate Program

A recurring affiliate program built for creators and agencies. Earn 30% commission on every posterly subscription you refer, for as long as they stay subscribed.

·4 min read
Best Social Media Scheduling Tools 2026: Honest Side-by-Side Test
Content Strategy

Best Social Media Scheduling Tools 2026: Honest Side-by-Side Test

We tested 8 social media schedulers in 2026 on price, AI quality, platform coverage, and reliability. The winners and the tools to avoid.

·20 min read
What's New on posterly: May 2026
Product Updates

What's New on posterly: May 2026

Everything we shipped in May 2026: Facebook Page analytics and Instagram inbox controls, Instagram first comments, TikTok photo slideshows, and more.

·2 min read
How AI Agents Can Sign Up Paying Users to Your SaaS
AI Agents

How AI Agents Can Sign Up Paying Users to Your SaaS

A public signup flow for AI agents: ChatGPT, Claude, Cursor, and any MCP or REST client can create paid posterly accounts without handling passwords.

·11 min read
Does Posting Through a Scheduler Hurt Your Reach? What the Research Actually Shows
Content Strategy

Does Posting Through a Scheduler Hurt Your Reach? What the Research Actually Shows

Does posting through a third-party scheduler cut your Instagram reach? We dug into the evidence, platform docs, and experiments. Here's the answer.

·8 min read
What's New on posterly, April 2026
Product Updates

What's New on posterly, April 2026

Everything we shipped in April 2026: tag users in Instagram Stories, Threads posts up to 10,000 characters, LinkedIn company tags, and more.

·3 min read
Content Strategy

How to Create 30 Days of Social Media Content Using AI Images in posterly

Generate a full month of original social media images with posterly's AI image tool, write captions for each, and schedule it all in one session.

·9 min read
Google Business Profile

How to Manage Google Business Reviews on Autopilot With posterly

Respond to Google reviews with AI, auto-request new reviews, audit your profile for local SEO, and turn your best reviews into social posts.

·11 min read
AI Social Media Monitoring: Real-Time Tools That Work
Automation

AI Social Media Monitoring: Real-Time Tools That Work

How AI-powered monitoring catches mentions, sentiment shifts, and viral risks in real time, tools, setup, and what to actually watch for.

·11 min read
Product Updates

What's New on posterly, March 2026

Everything we shipped in March 2026: Instagram Analytics, two new platforms, Link in Bio, Design Studio upgrades, AI Video presets, Workspaces, and more.

·3 min read
Platform-Specific Content Guide: What Works
Content Strategy

Platform-Specific Content Guide: What Works

Format, length, and tone guidance for Instagram, LinkedIn, X, TikTok, and more, with examples of posts that actually performed.

·13 min read
Product Updates

What's New on posterly, February 2026

Everything we shipped in February 2026: Smart Scheduling, Bulk Upload, LinkedIn Company Pages, Post Activity Log, and more.

·2 min read
DM Automation vs Manual Messaging: When Each Wins
Automation

DM Automation vs Manual Messaging: When Each Wins

Pros, cons, and engagement data on automated DM bots vs hand-written replies, plus the line where automation hurts your brand.

·12 min read
10 Time-Saving Tips for Social Media Content Creators
Content Strategy

10 Time-Saving Tips for Social Media Content Creators

Batched workflows, AI shortcuts, and templates creators use to ship more content with less effort. Practical wins, not productivity theatre.

·35 min read
Post Frequency Calculator
Content Strategy

Post Frequency Calculator

Work out how often to post on each platform with a free calculator, plus research-backed cadence benchmarks for Instagram, LinkedIn, TikTok and more.

·2 min read
AI Infographic Tools for SaaS Marketing
Content Strategy

AI Infographic Tools for SaaS Marketing

AI Infographic Tools for SaaS Marketing

·9 min read
Buffer vs Hootsuite 2026: Pricing, Features & Who Wins for Whom
Content Strategy

Buffer vs Hootsuite 2026: Pricing, Features & Who Wins for Whom

Buffer and Hootsuite compared head-to-head in 2026: real prices, post limits, AI features, and which one fits solo creators, teams, or agencies.

·18 min read
AI vs Manual Content Writing: 2026 Cost, Speed & Quality Test
Content Strategy

AI vs Manual Content Writing: 2026 Cost, Speed & Quality Test

Real 2026 benchmarks: AI vs hand-written content compared on price per post, time per post, and engagement. When AI wins, when humans still win.

·18 min read