Facebook Colored Backgrounds
Publish text-only Facebook posts with colorful gradient backgrounds to boost engagement.
Colored background posts stand out in the Facebook feed and typically receive higher engagement than plain text updates. posterly lets you pick a gradient background for any text-only Facebook post.
Adding a colored background
- Open the composer and select your Facebook page
- Below the caption textarea, find the Colored Background section
- Click any color swatch to select a gradient, or click the ✕ button to remove the background
- The preview panel updates in real time to show how the post will look
Available presets
posterly includes 8 gradient presets:
- Blue
- Red / Pink
- Green
- Purple
- Orange
- Pink / Purple
- Yellow / Orange
- Dark
Important notes
- Text-only posts only — colored backgrounds only apply when your post has no media (images or videos). If you attach media, the background setting is ignored and the post publishes normally.
- Character limit — Facebook displays colored background posts best with shorter text. Longer captions may appear in a smaller font size on the gradient.
- No extra permissions — this feature works with your existing Facebook page connection. No reconnection needed.
- Facebook Pages only — colored backgrounds use the Facebook Graph API
text_format_preset_idparameter, which is available for Page posts.
