Post Types & Platform Features

Platform-specific content types including first comments, threads, stories, and carousels.

posterly supports platform-specific content types beyond standard text and image posts.

Instagram

Carousels

Upload up to 10 images for a swipeable carousel post. Arrange the order in the composer by dragging.

Reels

Upload a vertical video (9:16) to publish as a Reel. Set a custom cover image from the video or upload one.

Stories & Story Series

Create single stories or multi-part story series. Stories are published sequentially.

First Comment

Add hashtags or additional text as a first comment instead of cluttering the caption. Toggle this in the composer when Instagram is selected.

X (Twitter)

Threads

Create multi-tweet threads. Each tweet in the thread has its own text and optional media. The composer shows a threaded editor where you can add, remove, and reorder tweets.

Threads (Meta)

Thread Posts

Similar to X threads — create multi-post threads on the Threads platform. Each post in the thread is published sequentially.

LinkedIn

Document Posts

Upload a single PDF to create a native LinkedIn document post. Each page of the PDF becomes a swipeable slide. Current limits in posterly: PDF only, one document per post, up to 50MB.

Multi-image Carousels

Upload multiple images in the Composer to publish a swipeable LinkedIn image carousel. This is separate from PDF document posts and works with regular image uploads.

Articles

Publish long-form articles directly to LinkedIn.

Pinterest

Pins

Every Pinterest post is a Pin — an image with a title, description, and destination URL. Pins are saved to your default board.

YouTube

Shorts

Upload a vertical video (under 60 seconds) and it's automatically published as a YouTube Short.

Google Business

Local Posts

Text and image posts that appear on Google Search and Maps for your business. Can include event details, offers, and call-to-action buttons.