🤖Phase 3: Accelerate

Leverage AI Tools

Use posterly's AI-powered features to generate captions, find optimal posting times, create images, and learn your brand voice.

15 minutes read

AI that learns your voice

posterly's AI isn't generic — it adapts to your brand. The more you use it, the better it understands your tone, topics, and audience. Here's how to get the most from each AI feature.

AI Captions

Available directly in the composer, AI Captions generates platform-optimized copy in seconds.

How to use it:

  1. Open the composer and select your platforms
  2. Add your media or write a brief description of your post topic
  3. Click AI Caption to generate suggestions
  4. Choose a variation or edit to make it yours

Pro tips:

  • The more context you give (topic, goal, audience), the better the output
  • Generate multiple variations and mix the best parts
  • Always review and add your personal touch — AI is a starting point, not the final product
  • Your brand voice settings directly influence the output

AI Scheduler

The AI Scheduler is your conversational assistant for content planning. Access it from the sidebar.

What you can ask:

  • "Write a caption about our new product launch for LinkedIn and Instagram"
  • "When's the next available time to post?"
  • "Schedule a post for @myaccount about our weekend sale"
  • "Start a campaign for Black Friday across all my accounts"

It handles:

  • Finding available time slots across your calendar
  • Generating captions with your brand voice
  • Scheduling posts directly from the chat
  • Planning multi-post campaigns

AI Image Generation

Create custom graphics with Nano Banana, posterly's built-in AI image generator.

Use cases:

  • Social media graphics when you don't have a designer
  • Quick visuals for quotes, tips, or announcements
  • YouTube thumbnail generation with preset styles
  • Product mockups and lifestyle imagery

YouTube Thumbnails — posterly includes specialized presets for thumbnails: bold text overlays, attention-grabbing styles, and formats optimized for click-through rates.

Brand Voice Learning

Your brand voice profile isn't static. As you write and edit captions, posterly's AI learns your preferences:

  • Tone patterns — Whether you're casual or formal, humorous or serious
  • Common phrases — Your go-to expressions and hashtags
  • Topic focus — The themes you consistently post about
  • Format preferences — Short punchy posts vs. long-form storytelling

Keep your brand voice settings updated as your brand evolves. Head to Settings → Brand Voice to refine it anytime.

AI Credits

AI features run on a credit system tied to your subscription plan:

  • Free tier — Limited credits to try AI features
  • Starter ($7/mo) — Generous monthly credits for regular use
  • Pro and above — Higher limits for power users and teams

Credits reset monthly. Track your usage in Settings → Subscription.

What's next

With AI handling the heavy lifting, let's look at how to use analytics to double down on what's working.